The Apocalypse Will Be Televised

Derren Brown has a new show entitled Apocalypse, where he takes one unsuspecting victim and convinces him that it is the end of the world.
Like the scripts for 28 Days Later or The Walking Dead, the "protagonist" is to awaken in an abandoned hospital and venture into his new post-apocalyptic world. Unbeknownst to him, it's entirely fictional and completely monitored by a group of psychologists and doctors.
Brown, controversial as ever, has indicated that the purpose of this show is to make this individual truly appreciate his life and loved ones. It's an extraordinary idea that will probably be fairly divisive yet will most likely be one of the events of the year.

What's great about the concept is that it's one massive life lesson. Not only is it teaching you to appreciate your life but also reinstating basic survival skills. Like any zombie film, only those with the best will to live generally survive, and of course, a lot of luck. It's interesting because it poses a number of questions over basic survival and the will to live.
If survivalism is based on natural instincts, those with the greatest will to live are surely more likely to survive.

So what fair's better?
It's essentially a battle between the philosophy of "survival of the fittest" therefore those who are physically stronger against those with greater will to survive, hence someone with greater mental strength. This show will most likely continue the everlasting debate of human nature but will also be highly entertaining.
Additionally, if the apocalypse is nearing, you might actually get some useful tips.